About
MBA Digital Marketing is a specialist course for students interested in learning about the various components of the digital marketing field. It is concerned with the growth of various brands or items via various digital media platforms. This two-year program is regarded as one of the most sought-after MBA degrees in terms of personal and professional development. The MBA Digital Marketing program prepares students for a career in the field of technology and advancements.
Admission Process
MBA Digital Marketing’s admissions process is similar to those of other MBA specializations. It is one of the specializations available in the last year of the MBA program, and one can opt for it. The entrance tests, GD, PI, and WAT rounds will all be used to determine admission to MBA Digital Marketing program. The candidate's overall score is determined by how well he or she performs in each of these rounds.
- Candidates must sit for the entrance tests and pass them with qualifying scores.
- Those who meet the minimum requirements are subsequently considered for admission to the colleges to which they have applied. The college's cut-off marks are used to determine who is shortlisted.
- Shortlisted candidates must next go through the college's selection procedure.
- This selection process may include a written test, GD, and PI.
- The candidate's overall performance and portfolio are used to make the final selection.
- Some colleges offer direct admission to private seats on the basis of class 12th grade merit.
Course Details
- MBA in Digital Marketing is a two-year postgraduate program that focuses on using digital or electronic media to promote and advertise items, services, or a brand.
- It's a new-edge course that draws on the classic marketing principles in order to import and apply them to the digital realm.
- The average MBA Digital Marketing fees range between INR 3 - 20 lakhs depending on the college.
- MBA Digital Marketing admissions are decided on the basis of MBA entrance exams administered at the national or university level.CAT, MAT, XAT, SNAP, CMAT are the most popular MBA entrance exams in India.
- The types of MBA Digital Marketing programs in India include a regular MBA in Digital Marketing, distance MBA in Digital Marketing, online MBA in Digital Marketing, and executive MBA in Digital Marketing. MBA Digital Marketing jobs are available in both the private and public sectors.
- Google, Facebook, Mirum India, Webchutney, Pinstorm, Langoor, and others are among the top companies that hire digital marketing professionals in various capacities.
- An MBA Digital Marketer’s average starting salary might range from INR 5 to INR 6 LPA.